BOS Time Travellers at London Fashion Week
Brendan O'Sullivan and the team created futuristic hair for Jaded Collective at their 'Time Traveller' show, London Fashion Week.
"Jaded Collective celebrate creativity, diversity and persistence. Our brief was Futuristic Hair so we designed gravity-defying looks expressing our vision of the future. All our team were involved in creating the bespoke hairpieces, we love having so much fun with fashion."
– Brendan
Real hair blended with dramatic hairpieces perfectly complimented the Time Traveller theme, along with show-stopping peaks and spikes created from natural hair.
Products: Schwarzkopf Session | Photography @roamingpixel | Videography @lucocreative
Brendan works the Wet Look trend at London Fashion Week
Brendan O'Sullivan works the Wet Look Trend at London Fashion Week for Oh Polly and Unite Hair.
"Our brief for the Oh Polly show was a wet, slicked-back look. It's one of the key hair trends for 2022 and we really enjoyed creating the hair."
– lead hairstylist Brendan O'Sullivan.
Fast fashion and high energy on the Oh Polly runway. Brendan and his team used Unite Hair products to work the fashion-forward Wet Look trend. From 'caught in the rain' with drenched strands tumbling over the face, to slicked-back shiny chic, and high-volume movement combined with a luxurious gloss. The looks were playful, refreshing, and dialled up the shine, reflecting the 2022 trend that's set to become increasingly popular.
Unite Hair products used to create the looks were Boosta Volumizing Spray, Blow&Set Sculpting Lotion, Lazer Straight Relaxing Fluid, Smooth&Shine Styling Creme, Expanda Volume Root Energizer and GO365 Hairspray.
Photography: @grahamcannphoto
Video: @osullivanluke